REI Co-op

REI Co-op + Salomon Offroad Apres Tour

REI and Salomon partnered up with famous trail-runner & ultramarathoner, Max King, to bring this unique tour to four major cities. 

Attendees participated in an on-trail workshop while taking the new Salomon Genesis shoes for a test run.

Long Beach Marathon

REI’s appearance at the Long Beach Marathon and expo was represented in variety of ways. 

Attendees visited stations where they could view the new REI Swiftland Collection, create their own cheer signs, win prizes, and even take home some cool swag. Swag items included custom made stickers, a REI + Long Beach Marathon Kleen Kanteen pint glass, and bumper stickers.

Outside in 5 Launch Event

In 2023, REI launched Outside in 5 to continue their mission of encouraging everyone to get outside.

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